The difference between opt in and opt out plans

When your customers sign up for a weekly meal subscription, they have the option to opt-in or opt-out. In this article, we explain what these two choices mean for your customers.

Opt In

• If a customer chooses to opt-in, they will not be automatically charged for their meal subscriptions. Instead, when the reminder message is sent out, the customer must manually open the link, confirm their items, and hit "pay" to receive meals.

Opt Out

• If a customer chooses to opt-out, their card will automatically be charged each week for their meal orders at the chosen cutoff time. If the customer has not gone into the system and made their selection of meals for the week, the system will automatically assume their meals based on previous orders. If a customer has chosen opt-out but wants to change something about their order, they must login to their account and skip/cancel/change their plan manually.