What are replacement variables and how should I use them?

Replacement variables let you insert a variable into a conversation or within an automation. For example, let's say you wanted to send a scheduled message to customers and include their name. When composing that message to you'd set it up as follows:

Hey, {{{name}}}!

List of replacement variables:

Here are a list of many - but not all - replacement variables.

For the User object:


You can also invoke anything you've created as an attribute. For instance, if you create a "city" attribute, you can use that attribute's value in a message by inputting: 


For the Message object:


For the Order object:

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